Bournemouth & Poole

By

Emma J

Last Updated: 11, September 2024

Bournemouth & Poole

  Number of Digital Jobs
  Digital GVA
  High Growth Firms
  Startup Births
  Average Advertised Digital Salary
  Tech Sector Growth Potential

What’s there

Bournemouth & Poole, home to digital creative agencies and big ambitions, is now making waves in education, healthcare and transport too.

Its success is powered by strong graduate talent from the highly acclaimed National Centre for Computer Animation and Visual Effects at the University of Bournemouth, Bournemouth & Poole College and an increasingly dynamic ecosystem.

What’s new

More than 1,000 students attended the Digital Wave digital careers conference last year, learning from and networking with inspiring speakers who could become their future employers.

In September 2016, a new accelerator was launched by Creative England and Silicon South. Called First Bourne, its mentors include representatives of the leading digital companies in Bournemouth & Poole – such as Amuzo and Bright Blue Day. Skills in the area are also being supported by Digital Horizons, which aims to help students enter the digital tech industries.

Meanwhile, digital and creative agencies such as Salad Creative and Zeta go from strength to strength, as do the cluster’s healthtech startups such as Nourish. New co-working spaces are opening up to support this success – THIS Group, for example, have opened a 24/7 creative hub.

What’s up next

Plans are afoot to create a programme of events, following the huge success that festivals and social events have had in the area. Silicon Beach, for example, expanded into London last year, while the town’s Meetdraw Meetup event drew in more than 900 people.

The big news, however, is that Ordnance Survey and Bournemouth Council are testing a 5G mapping and planning tool in the town. Improved connectivity could unlock huge potential across the region.

  • Chris Bainbridge

    Founder & Creative Director, Make Studio

    What we do

    We are a creative experience agency, driven by design to help to connect brands on a human level. We deliver strategy, creativity and UX across brand and identity, campaign creation, digital design, motion graphics, CGI, VR and film.

    Why Bournemouth & Poole?

    Bournemouth is an area where property and architectural development complement all of our internal services. Plus, a good quality of life helps to build a great internal culture while we remotely serve our growing client base throughout Europe. We also have close transport links to get to our London and Dutch offices easily and within a few hours.

  • Tom Quay

    CEO & Founder, Base

    What we do

    We help organisations to refine digital tech product ideas, (mobile apps, websites, IoT, wearables, APIs), through prototypes and user testing, and then develop the commercial models, production versions and marketing strategy that help them to succeed.

    Why Bournemouth & Poole?

    Bournemouth is a vibrant coastal town with easy access to both London by train and Manchester by plane. This provides a combination of beach living with the infrastructure needed to get in front of customers. The talent pool here is mature too, both from the university and those looking for a better work life balance.

Economic stats

15,763 Number of Digital Jobs Number of digital jobs – An estimation of employment in the digital tech industries and the digital tech economy. The APS has allowed us to capture digital embeddedness, that is digital experts working in non-digital industries. It also coves freelancers and self-employed workers. (Source: ONS Annual Population Survey)

0.44 Digital Concentration Digital concentration / Location quotient (LQ) – Indicates the geographic concentration of digital business turnover relative to the UK. A value of one indicates average digital concentration, while a value of greater than one indicates a higher concentration. (Source: BSD)

£352 million Digital GVA GVA (Gross Value Added) – Average digital GVA between 2013-2015. GVA measures the contribution of each economic unit by estimating the value of an output (goods or services) less the value of inputs used in that output’s production process. (Source: ABS/BSD) .

26% High Growth Firms High growth businesses – Proportion of digital tech businesses classified as high growth. Refers to businesses with 10 or more employees that are in the top 10% of all companies in terms of growth. (Source BSD, 2015).

199 Startup Births Startup births – Average number of startup births 2011 – 2015 (Source: BSD)

39,508 Average Advertised Digital Salary Average Advertised Digital Salary – Digital tech economy average salary (2016) in each cluster (source: Burning Glass)

Standard of living

7.48 Life Satisfaction Life satisfaction – Life satisfaction (10 pt scale, ONS data)

£263,631 Average House Price Average House Price – Semi Detached Average House Price (Land Registry, Dec 2016)

6.7 Housing Affordability Ratio Housing affordability ratio – House price to salary ratio

Cost of doing business

16 Commercial Rent Per Annum (£ sq/ft) Commercial Rent Per Annum (£ sq/ft) – Prime office rents (JLL< 2016)

What local startups say is good

95% Overall Quality of Life
91% Tech Sector Growth Potential
89% Strength of Digital Economy

What local startups say is a challenge

48% Lack of Supply of Highly Skilled Workers
42% Limited Supply of Appropriate Property on Competitive Terms
23% Retention of Skilled Workers
Download more details on survey responses for this cluster